A Fenland businessman who helps put food on the nation's table is helping to boost COVID vaccine uptake by fronting the first video of a new campaign.
The film features Nick Allpress, the Managing Director of Allpress Farms Limited, who produce a range of crops from leeks to sugar beet. The film urges employees across Cambridgeshire and Peterborough to get their life-saving first and second jabs to keep local businesses and the economy thriving.
The launch follows the recent announcement that over 1.1 million doses of the Covid-19 vaccine have been delivered across Cambridgeshire and Peterborough so far and more people are being urged to come forward, get the jab, so life can start getting back to normal.
Peterborough and Cambridgeshire councils have been working with Cambridgeshire and Peterborough Clinical Commissioning Group (CCG) on the eye-catching campaign, which will include films from several local employers.
Cambridgeshire County Council is working closely with health partners to make sure all communities can access the vaccine. This includes promoting walk-in vaccination clinics where people can get their COVID-19 jabs without appointments and also the new campaign 'The Vaccinators on tour' encouraging eligible younger age groups to get the vaccine.
Nick Allpress said: "The last 18 months have been very challenging for our business and others like ours. We are not an office based business, you can't farm leeks 'virtually' so we need our staff to come into work so we can provide vital food to the supermarkets and onto your plate.
"We understand that the way back to normal for our business is for our staff to come forward for their vaccine - that way we protect ourselves, our colleagues and our workplace."
Cambridgeshire County Councillor, Susan van de Ven, Chair of the Cambridgeshire Health and Wellbeing Board, said: "Ensuring our workplaces and local communities are vaccinated is crucial in keeping the numbers of Covid-19 hospitalisations and deaths as low as possible. There is also emerging evidence that the vaccine can also help stop the virus it spreading. As the country starts to remove restrictions, it is now more important than ever, that we get the vaccine to protect ourselves, our colleagues and our communities.
"We are urging businesses in Cambridgeshire and Peterborough to reach out to their staff to encourage those more hesitant members to play their part, roll up their sleeves and 'Get the Jab done.' By having 2 doses of the life-saving vaccine you will not only be protecting yourself from a potential severe illness, but also your family, colleagues, and importantly keeping businesses open, productive and thriving."
Dr Gary Howsam, Chair of the CCG and local GP, added: "Getting both doses of your vaccination is the best way to protect yourself and those around you from the virus. We are now inviting everyone over 18 to come forward for their second dose from eight weeks after their first to ensure everyone has the strongest possible protection from the Delta variant at the earliest opportunity. This could be by bringing forward your appointment online if you have booked via the National Booking Service, by being invited in by your local GP or by coming along to one of our walk-in clinics."
With everyone over the age of 18 now able to book in for the vaccine, eligible people are being urged to get their first or second jab as soon as possible. People aged 18 and over can now also book their second jab on the national booking system from eight weeks after their first dose. Walk-in vaccination clinics where you can get your vaccination are also available in certain areas locally.
To find out more about the Vaccinators on Tour and all of the latest walk-in clinics, visit The Vaccinators website.
To find out more about walk in clinics, how to book an appointment or more information about the vaccine, visit the Cambridgeshire and Peterborough CCG website. The councils are producing more films featuring other prominent businesses in the county and will be providing local businesses with posters and social media posts to promote the vaccine amongst their staff.
You can watch Nick Allpress's video on Cambridgeshire County Council's YouTube channel.